BAYKO in 'British Toys', November 1954

This is the first mention of BAYKO to appear in 'British Toys', the [then] new publication for the British and European toy trade.
'British Toys' first edition was the previous month, so this was an innovative step by Plimpton. this confidence was well placed, and 'British Toys' rapidly moved on from its cheap newsprint format to the full glossy print you might expect.
Worthy of note is the fact that 'British Toys' was printed in French and Spanish as well as English.
 
British Toys page 3 - Plimpton tout for business
British Toys page 16 - the inquiry form - for BAYKO tick number 5
The full script of the short BAYKO piece [above] is printed below.
The purpose of this brief mention of BAYKO was, not unnaturally, to generate new business contacts for Plimpton.
These objectives are supported by : -
In English in paragraph 2.
In French in paragraph 3.
In Spanish in paragraph 4.
BAYKO Building Sets satisfy the most critical of juvenile architects. There is a wide range of sets and accessories for this unique “hobby” line.
For full details tick space No. 5 of the enquiry form on the back page.
Pour obtenir tous les details marquer d’une croix l’espace numero 5 sur le formulaire de renseignements a la derniere page.
Si desera detailes ponga on senal en el espacio numero 5 de la ultima pagina.
PLIMPTON ENGINEERING
CO LTD. LIVERPOOL.
The inquiry form referred to above was to be found on page 16, and is shown here on the left.
 
BAYKO was a regular advertiser in 'British Toys'...
 
Below here are links to related info : -
 
Click on any of the links below for related information.
 
 
   
     
 
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